Challenge:
In 2012 Bart Cleveland founded Job Propulsion Lab to help young advertising professionals navigate their careers with purpose. Brutally honest, but with the wisdom and experience to set young creatives on the right path, JPL answered an unmet need. We helped Bart develop a brand identity and launch it into the market.
JPL Webisode Series: “The Ad Career You Are Meant To Have”
Job Propulsion Lab helps rebuild wayward advertising careers. This set of webisodes is aimed at young advertising professionals to help them understand that things like getting the right first job are the keys to having a successful career.